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Sunday, June 24 • 3:00pm - 4:00pm
#001: Effective Use of Social Media

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Component Type: Workshop
Level: Basic

During this workshop, we will focus on Twitter and LinkedIn but also discuss Facebook, Snapchat, and Instagram. We will look at a specific tool for social media management and talk about best practices for incorporation of social media, personally and professionally. We will also look at what guidance the FDA has provided about social media use.

Learning Objectives

Discuss the various types of social media (Twitter, LinkedIn, Facebook,Snapchat, Instagram);Differentiate which are best used for what messaging; Identify how to craft the message for maximum exposure.


Robin Whitsell

avatar for Robin Whitsell

Robin Whitsell

President, Whitsell Innovations, Inc., United States
Founder and president of Whitsell Innovations, Inc., a medical writing firm headquartered in Chapel Hill, NC, Ms. Whitsell has over 25 years’ experience, specializing in global submission strategy, regulatory medical writing, emerging technologies, and data visualization. Prior... Read More →

Sunday June 24, 2018 3:00pm - 4:00pm EDT
Room 252AB Boston Convention and Exhibition Center 415 Summer Street, Boston, MA 02210 USA