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Wednesday, June 27 • 8:00am - 9:15am
#306: phactMI: A Collaborative Approach to Advancing the Practice of Medical Information and Enabling Innovative Customer Solutions

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Component Type: Session
Level: Intermediate
CE: ACPE 1.25 Knowledge UAN: 0286-0000-18-703-L04-P; CME 1.25; IACET 1.25; RN 1.25

phactMI is a consortium of pharma MI departments dedicated to supporting healthcare professionals in their commitment to provide quality patient care. This session will describe the goals of phactMI and provide specific examples of collaboration.

Learning Objectives

Discuss the phactMI organization and the creation of innovative collaborative resources; Evaluate the globalization of respective MI departments and relevant trends through the presentation of results from a phactMI driven collaborative report; Describe insights into the structure, services, and technologies of phactMI members' MI groups.

Chair

Jennifer L. Riggins

Speaker

phactMI: Collaborating to Bring Additional Value to Healthcare Professionals
Jennifer L. Riggins

phactMI Benchmark Study: Trends, Drivers, Success Factors and Value of Globalization in Medical Information
Suzana Giffin, PharmD

Benchmarking in Medical Information: A Comprehensive Study of Structure, Services, and Technologies Among Medical Information Departments
Jung Lee, PharmD


Speakers
SG

Suzana Giffin

AVP, Global Medical Affairs, Merck & Co., Inc.
Dr. Giffin is responsible for ensuring scientific resources, quality, compliant and fair balanced information delivery, establishing best practices in Medical Communications and providing leadership globally. Dr.Suzana Giffin is the AVP, Global Medical Affairs at Merck. Prior to joining... Read More →
avatar for Jung Lee

Jung Lee

Senior Director, Medical Information, AstraZeneca
Jung began her career at AstraZeneca in 2000 and has over 17 years of Medical Affairs experience, in various roles and in multiple therapeutic areas. She started as an MSL in NYC & Philadelphia prior to beginning her HQ-based roles. Jung received a BS and PharmD from Philadelphia... Read More →
avatar for Jennifer Riggins

Jennifer Riggins

Advisor, Global Medical Channels and eCapabilities, Eli Lilly and Company
Dr. Jennifer Riggins has extensive experience in the fields of medical affairs, medical information, medical communications, and digital channels. She currently serves as Advisor, Global Medical Digital at Eli Lilly and Company and has responsibility for global digital strategy development... Read More →

Wednesday June 27, 2018 8:00am - 9:15am
Room 210C Boston Convention and Exhibition Center 415 Summer Street, Boston, MA 02210 USA
  04: MedAffairs-SciComm, Session